Luci Bags Case Study

The Challenge

As a small but growing company, Luci Bags needed a partner that could handle all aspects of fulfillment without requiring any extra manpower from their side. They needed a partner who would help them establish the right processes and procedures to efficiently handle their growth and continue to support their current customers and stylists. After struggling through their first experience, Luci Bags was able to identify what they would look for in their next fulfillment partner.

As a small but growing company, Luci Bags needed a partner that could handle all aspects of fulfillment without requiring any extra manpower from their side. They needed a partner who would help them establish the right processes and procedures to efficiently handle their growth and continue to support their current customers and stylists. After struggling through their first experience, Luci Bags was able to identify what they would look for in their next fulfillment partner

The Solution

Luci Bags put together a checklist of needs and began the search for their next 3PF partner. Their hope was to find a company with a distribution center in their local Dallas, TX area, but more importantly, they wanted a fulfillment company who could provide:

• Order accuracy for a positive customer experience
• Advanced technology to support inventory and
  order integrity
• Mature processes with a track record of success
• In-house systems for better control
• Additional support for their brand
• A company that valued a true business partnership

Through a mutual acquaintance, Rebecca Lucas, Luci Bags Founder, was put in touch with Lisa Meyer at DM Fulfillment. After a few conversations and a visit to the Dallas DC, she felt confident she had found the right partner to save her business. Corey Davis, the DC Manager, instilled the confidence that his warehouse would be the perfect home for Luci Bags.

“This time around we knew exactly what we were looking for. DM met all of our needs and provided extra services and reporting we didn’t even know we needed”

— Rebecca Lucas, Luci Bags Founder

The Result

DM Fulfillment believes the quality of the receipt of goods into their DC is where it all starts. Inventory that arrives with no precise method for validating each item can kick start a chain of costly events from lost inventory and shipping mistakes to missed sales. DM Fulfillment advised Luci Bags to barcode every item before it leaves the factory to ensure the inventory is accurately counted and received into the DC. This minor tweak was very important in getting their order and inventory accuracy back on track.

Technology and automation are the lifeblood of DM Fulfillment which operates on custom software built by its dedicated, in-house staff of software developers and engineers. “We follow detailed and seasoned processes that have been continually tested and upgraded for over 20 years,” said Christian Goodrich, Fulfillment Business Operations Supervisor at DM Fulfillment. “DM software is smart! It automatically chooses the best shipping methods for us and releases backorders upon availability. Once we submit the order we can trust that it is going out as quickly and economically as possible,” added Ms. Lucas.

Rebecca Lucas and her team are now able to more efficiently manage and grow their business with the help of real-time reporting via the DM customer portal and brand-building custom packaging. “The guidance and value-add services have been priceless, but it’s the people that make working with DM Fulfillment so fantastic! My key contacts, Lisa Meyer and Jim Cox, as well as every single employee that I’ve met takes great pride in their work. We knew this company had great values and would follow through on its promise to provide exceptional service,” said Ms. Lucas. Overall, the integration was smooth and the entire transition was made with minimal impact to Luci Bag customers.

”After one visit to the DC it was clear that they treat their customers like an extension of thier own business.”